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Workshop on “Marketing and Digital Marketing for Healthcare Startup”

IIHMR Startups organized a comprehensive workshop on “Marketing and Digital Marketing for Healthcare Startup” tailored for ideation stage startups, E-leaders of IIHMR Startups, and aspiring entrepreneurs. The session, led by Mr. Rajeev Srivastava, Regional Head – Digital Health at Tata Communications, provided invaluable insights into effective marketing strategies within the healthcare sector, emphasizing the critical role of digital marketing in today’s business landscape. Attendees gained practical knowledge and actionable techniques to enhance their startup’s visibility and reach in the competitive healthcare industry. Mr. Srivastava’s expertise illuminated the path for participants to navigate the complexities of healthcare marketing, empowering them to make informed decisions for their ventures.